Michael Brito
Jan 19th, 2008
Jan 19th, 2008
CONVERSATIONS: REAL-TIME MARKET RESEARCH AT YOUR FINGERTIPS
While focus groups and research are valuable methods to learn about market insight, online conversations are a great way to gain real-time feedback about your products and/or services. It’s immediate, more cost effecient, and I would argue that the conversations are more authentic.
In focus groups – and I know this because I participated in a [...]